GEO, AEO, and AI SEO Explained: The No Fluff Guide to Staying Visible in AI Search
Google used to be the primary place people searched. Today, that role is increasingly played by AI systems. Buyers now ask AI to explain categories, compare options, and recommend which companies are credible. Today, people are doing more than just asking questions. They ask AI to explain a category, compare options and recommend who’s credible. These evaluations often happen before …
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Are AI SEO Tools Really Tracking Prompts or Just Keywords?
Key takeaways A week ago, we kicked off an experiment. We took a brand-new company with zero backlinks, zero authority (what you’d call a blank slate), and set out to see if we could become visible, cited, and trusted inside AI search engines such as ChatGPT, Gemini, and Perplexity. Phase one was pre-content, pre-site; map buyer phrasing, audit who already shows up, and decide where …
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Forward Thinking 2026: Cut SEO Budgets for GEO?
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nofluff
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December 18, 2025
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SEO
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Every January, the same conversation happens in boardrooms across the world: “Where do we trim?” This year, one question keeps surfacing: should we cut SEO for GEO?
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Why Fragmented Marketing Fails in the Age of AI Search
PR earns coverage. SEO builds structure. Content publishes insights. But if they don’t connect, AI can’t cite you. Here’s the 4-part visibility loop.
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Does Your Website Need an llms.txt File?
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nofluff
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November 14, 2025
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SEO
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0 Comments
An llms.txt file helps AI read your site, but only if your structure and content are already optimized. Here’s the 3-layer foundation brands need.
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How to Take a B2B Brand from Zero to Visible in AI Search
Can a brand with zero backlinks get cited by AI? We’re testing a 90-day sprint to earn ChatGPT visibility—tracking structure, content, and authority.
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