Week 5: The Zero-to-Visible in AI Experiment

Welcome to Week 5 of the Zero-to-Visible experiment. If you are new here, this is a live experiment testing what it actually takes for a new brand to show up inside AI answers (ChatGPT, Perplexity, Gemini, and more) in 90 days. At this stage, the question is no longer whether small gains in AI visibility are possible, but what makes …

Continue Reading

Prompt Engineering for AI Visibility 

Our AI systems analyst spent two weeks inside the leading “AI visibility” dashboards (Peec.Ai, Scrunch, Writesonic, SEMRush, Profound and more) testing their capabilities.  He expected some reporting issues. Instead, he kept tripping the same faults:   One vivid moment: he added five real comparison prompts to our Writesonic instance and the AI visibility overall score fell by 7 overnight.  Tiny changes and the test shifted. That score is unreliable. To optimize for AI, you need a controlled test plan before …

Continue Reading

Are AI SEO Tools Really Tracking Prompts or Just Keywords? 

Key takeaways  A week ago, we kicked off an experiment. We took a brand-new company with zero backlinks, zero authority (what you’d call a blank slate), and set out to see if we could become visible, cited, and trusted inside AI search engines such as ChatGPT, Gemini, and Perplexity.  Phase one was pre-content, pre-site; map buyer phrasing, audit who already shows up, and decide where …

Continue Reading